Change must now come from business itself. Depending on the level of their involvement through 2050, we see three scenarios.
The first is breakdown, where early experiments fade in the face of resistance. In this scenario, our businesses, cities and economies overshoot natural boundaries, bringing the planetary roof down on our heads. Few companies' profits could withstand such a shock.
The second is change-as-usual, where earnest but unspectacular efforts are made. We'd see more corporate social responsibility, socially responsible investing and sustainability reporting, but overall the outcome would be little more than a set of patches on the existing, dysfunctional system. In short, change would happen, but at a dangerously slow pace.
The third scenario is breakthrough, where business leaders work to address problems inherent in the system. This means transforming how investors, suppliers, customers, employees and competitors define and pursue value. Business would change the rules of the game.
Our research with members of the global C-suite, and with leading sustainability and innovation experts, has identified seven vectors of breakthrough change.
Αν το διαβάσετε τι λέτε για τα 7 Breakthrough που αναφέρει?
Θα μπορούσαν να προσαρμοστούν σε " ........ Needs to Do What Government Can't" και στο κενό να μπουν "κόμματα", "Εμείς", κτλ ?
Γενικά πως σας φαίνεται το άρθρο?